Last Monday, the Michigan Department of Agriculture and Rural Development (MDARD) issued Stop-Use and Stop-Removal Orders for motor oil manufactured, packaged, and/or distributed by Bullseye Automotive Lubricants, Inc. of Illinois under the Bullseye brand after finding the products did not comply with  the Michigan Weights and Measures Act, 1964 Public Act 283.

The Stop-Use and Stop-Removal Orders prohibit the sale, offering for sale, or use of motor oils manufactured, packaged, and/or distributed by Bullseye Automotive Lubricants, Inc. under the Bullseye brand. These products should no longer be used, immediately be removed from store shelves or other product displays, and no longer be offered for sale. These products may cause damage to vehicle engines.

As part of a 12 month investigation, MDARD discovered that the motor oil being sold by this company does not contain the amount of product claimed. Additionally, the motor oil does not meet the viscosity labeled on the containers. For example, a container may say the product is an "SAE 5W30" motor oil, but does not meet that viscosity or other specifications for a motor oil.

“This company is selling sub-standard product and the Stop-Use and Stop-Removal Orders ensure Michigan consumers and business alike are getting what they pay for and protecting their vehicles,” said Jamie Clover Adams, MDARD Director. “When products don’t meet viscosity levels it can cause lasting damage to vehicles. So, it’s vital that consumers and business stop using or selling these products immediately.”

The Stop-Use and Stop-Removal orders mean no Bullseye brand motor oil may be sold or used in the State of Michigan. The Bullseye products were primarily sold at small independent gas stations, discount and party stores. It is possible they were also sold in some oil change facilities across the state.

This is the second Stop-Use and Stop-Removal Order the state of Michigan issued in the past 30 days. The first was a Stop-Use Stop Removal issued on City Petroleum (doing business as City Star) of Dearborn and Star Petroleum of Detroit after finding the products did not comply with the Michigan Weights and Measures Act, 1964 Public Act 283. For details on this, please see the article Michigan Department of Agriculture and Rural Development Orders City Star/Star Petroleum Motor Oils and ATFs Off the Shelves that appeared in the September 23, 2013 issue of the OEM/Lube News.